HOLDEN+PARKS
Logo & brand identity
Project Overview:
Holden+Parks was a small start-up lab specializing in chemical research for pharmaceuticals used in the beauty and cosmetics industry. The woman-owned, boutique company wanted a fresh, feminine approach to their brand to stand apart from other chemical companies in the industry and align them with the beauty and cosmetics market. Unfortunately the company's funding fell through and they folded before they fully launched.